From Browsers to Buyers
CONVERSION
FUNNEL
WEB PAGE DESIGN
Conversion funnel webpages play a critical role in guiding visitors through the stages of the customer journey, from initial awareness to eventual conversion.
From Browsers to Buyers
CONVERSION
FUNNEL
WEB PAGE DESIGN
Conversion funnel webpages play a critical role in guiding visitors through the stages of the customer journey, from initial awareness to eventual conversion.
Stop Losing Leads
Maximize Conversions
& Drive Growth
Why a Conversion Funnel Can Transform
Your Website’s Effectiveness
Most websites tell visitors about a business—but is that enough? Imagine if your website didn’t just inform visitors, but instead guided them intentionally toward making a purchase decision. This approach is exactly what a conversion funnel accomplishes, and it’s a strategy that goes far beyond basic website design.
They first become aware that you offer something they need.
They learn more and start seeing the value in what you offer.
They feel a desire to act on your offer.
They take the final step. they purchase, sign up, or contact you.
Harness the Power of a
Conversion-Focused Website
How to Drive Conversions
What is a Conversion Funnel,
and Why Does It Matter?
A conversion funnel goes way beyond simply linking website pages; it’s a carefully crafted pipeline that guides the decision-making process of your customers.
By understanding each step of their journey—from initial interest to final choice—you can design your website so that it actively engages and guides your visitors forward.
Think of it as a custom-built journey through your business:
Unlike a generic website that may leave visitors wondering what to do next, a well-crafted conversion funnel provides a step-by-step journey that takes them from "just browsing" to "ready to buy.
Designed with Purpose: The Science Behind a Funnel That Works
The structure of a conversion funnel is no accident—it’s the result of deep insights into customer behavior and psychology. Marketing experts have gathered vast amounts of data on how people make online decisions, and this research helps create funnel stages designed to capture attention, build trust, and motivate action.
For business owners, this means that a conversion-focused website is built to do more than look good; it’s engineered to turn visitors into customers. This is where Sharibly’s expertise in funnel design comes in, leveraging these proven strategies to ensure that every piece of your website serves a purpose.
The Key to Unlocking Customer Engagement
STAGES OF AWARENESS
Most people don’t buy on their first visit. They need to be taken through stages of awareness:
Unaware: They may not even know they have a need yet.
Pain-Aware: They recognize a problem but haven’t found a solution.
Problem-Aware: They’re aware of their need but still exploring.
Solution-Aware: They know there’s a solution and are weighing options.
Product-Aware: They’re considering specific products or services.
Most Aware: They’re ready to make a decision.
A basic website usually stops at the Problem-Aware stage. It may tell visitors about the business, but it doesn’t guide them forward. A conversion funnel, however, takes each stage into account, leading visitors from one phase to the next and nudging them closer to a decision.
The Key to Unlocking Customer Engagement
STAGES OF AWARENESS
Most people don’t buy on their first visit. They need to be taken through stages of awareness:
Unaware: They may not even know they have a need yet.
Pain-Aware: They recognize a problem but haven’t found a solution.
Problem-Aware: They’re aware of their need but still exploring.
Solution-Aware: They know there’s a solution and are weighing options.
Product-Aware: They’re considering specific products or services.
Most Aware: They’re ready to make a decision.
A basic website usually stops at the Problem-Aware stage. It may tell visitors about the business, but it doesn’t guide them forward. A conversion funnel, however, takes each stage into account, leading visitors from one phase to the next and nudging them closer to a decision.
Competitive Advantage
By choosing a website built with a conversion funnel, you’re making an investment in growth. Businesses that guide customers along a structured pathway see:
Gain an Edge with the Psychology of sales
Higher engagement because the website speaks to each visitor’s unique needs.
Increased trust since visitors feel understood and valued.
More sales because they’re naturally led to see why your product or service is the answer they need.
Most importantly, this type of site sets you apart from competitors who might be using a standard “brochure” website that informs but doesn’t inspire action.